leading content design
Course overview
For senior practitioners who manage a team and want to build their leadership skills and learn techniques to better promote and support content design in their organisation.
This course spells out how important content design is and the difference it can make in an organisation. A must for organisations who are just starting to employ content designers and want to give them the best chance of success.
Delivery: in person
Class size: up to 6 people
Duration: 3.5 hours
Cost: from £3,500 plus VAT per course
What the course covers
Over the session you’ll look at:
understanding what content design is in terms of the difference it can make to an organisation
how content designers work and the conditions they need to be able to do their work
how organisations benefit from having content designers
how organisations’ audiences benefit from the work content designers do
discussion: how you can ensure content design success
What you’ll learn
After completing this course, you’ll be able to:
understand the value and impact of content design
know how to support content designers in your organisation
be able to talk about content design with clarity and confidence
We tailor all exercises in the course to make them relevant to you and your organisation.
If you’d like to focus on a particular area, we can adjust the course content to suit your needs. Or we can add elements from other courses, or create something completely bespoke for you. See how our training works.
Your trainer
Christine Cawthorne is an experienced trainer who has been teaching people to write for the web since 2009.
She joined Government Digital Service in 2013 and trained thousands of people how to understand user needs, write in clearer language and use the GOV.UK style guide.
As well as giving training, Christine works as a content strategist helping public sector and non-profits with their content. She mentors content designers at all stages of their careers and runs the Crocstar content community.
Feedback from this course
I have already recommended that my colleagues try to find a date on future courses. Christine creates a very comfortable environment, and her course content is superb.