Upcoming events


A framework for advocating for content design
Sep
26

A framework for advocating for content design

In this session, we'll look at making a framework to help you navigate structures and people at work.

While no one wants to have to do this – it's worth having a set of steps that can help you figure out which tactic to take.

While we'll talk about content design today, you can apply this framework to any profession.

Your speaker for this session is Crocstar content community's founder Christine Cawthorne. She's taught, coached and mentored several thousand content designers over the last 11+ years and is looking forward to sharing her ideas with you.

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Ask your content questions and we’ll all try to help
Jul
25

Ask your content questions and we’ll all try to help

Join us for this hour where we’ll work as a ‘mastermind group’ and try to help with your content questions.

A mastermind group is a group of peers who meet to give each other advice and support.

Everyone shares advice, ideas and feedback, including the facilitator.

We take it in turns to ask a question that we’re working on or struggling with.

The others take it in turns to offer advice, thoughts and resources aimed at helping with that issue.

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Content design for forms
Jun
27

Content design for forms

Asking questions in the right way can make all the difference when designing forms. It can increase completion rates, reducing the number of users that don't complete a journey.

Often the focus is on the technology and interaction design when creating online forms. But technology can't make up for asking the wrong thing, asking something in the wrong way or just asking a bad question.

You need to work what it is you want to find out, how you're going to use the information and then find the best - and most understandable - way to ask the question to get the answer you need.

This course, designed and delivered by the forms expert, Caroline Jarrett, will teach you everything you need to know.

Who should take this course:

If you're a content designer working on forms:

  • on a service in discovery, alpha or beta

  • on 'business as usual' content

  • at any stage of your career

By the end of this course, you’ll be able to:

  • understand the importance of knowing why you're asking a question

  • understand the importance of knowing what you will do with the data collected

  • recognise the difference between a good question and a bad one

  • write well constructed and thought out questions

You’ll also take away everything you’ve learned from working on real examples, ready to apply it to improving other existing forms and creating new forms that work.

Your trainer

Caroline Jarrett has been a forms specialist since 1994 when she became fascinated by the problem of how to make forms easy to fill in. She advises organisations on how to improve websites and business processes that include forms or surveys.

Book today

Spaces for this course are extremely limited, so book early to avoid disappointment.

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